Female IN partners

Reach women at the point of decision.

Money, work, business, health, safety, care, power. Female IN gives partners a way to fund practical help, learn what women will actually use, and act while choices are still being made.
2M+women
450Kwomen in WHOM
100+countries
10 yrsof trust
80cities in person
Why this matters
Women came before the money.

Female IN grew from women solving problems together before the press, the studies, or the partner conversations.

That history gives partners something hard to buy: access, early signals, and a channel for practical support.

BBC CNN NYU GovLab Archipel & Co. The Guardian NPR
Signals from the community
The demand is already there.
Women are already asking, choosing, and acting.

"I asked for a raise last Tuesday. Old me would never. FIN me did."

Money

"Nobody preached. Nobody judged. I could breathe for the first time in years."

Safety

"I have become a woman of my self. Not my husband's. Not my mother's. My self."

Identity

"I made a financial decision last month that old me would never have made."

Action

"Women I have never met held me through the worst year of my life."

Care

"My daughter will not carry what I carried. That is a decision I made inside FIN."

Legacy

"I asked for a raise last Tuesday. Old me would never. FIN me did."

Money

"Nobody preached. Nobody judged. I could breathe for the first time in years."

Safety

"I have become a woman of my self. Not my husband's. Not my mother's. My self."

Identity

"I made a financial decision last month that old me would never have made."

Action

"Women I have never met held me through the worst year of my life."

Care

"My daughter will not carry what I carried. That is a decision I made inside FIN."

Legacy

Most organizations miss what women say when the stakes are high.

Female IN creates the conditions where women say what they are weighing, what is blocking them, and what support could change the outcome.

Ways to work together

Here is where we can start.

Pick a specific problem, the women affected, and the resource that could change the result. Then build from there.

01
WHOM

Fund WHOM, where money choices are already being made.

WHOM is Female IN’s money community: nearly 450,000 women asking how to earn, price, insure, borrow, save, start, leave, rebuild, and support a household.

Partners can fund clinics, tools, guides, underwriting, research, and direct support around the financial questions in front of women now.

Best forBanks, insurers, fintech, employers, foundations, economic justice funders.
Partner valueDirect insight into the questions shaping women’s financial behavior.
02
Decision Sessions

Fund practical sessions when women need them.

Sessions can cover money, health, work, safety, tech, parenting, leadership, or another problem women are already trying to solve.

The session gives women direct answers, plain language, and next steps they can use the same day.

Best forMultinationals, foundations, social innovation programs, health partners, financial partners, civic programs.
Partner valueA focused way to test language, understand barriers, and move resources where they will be used.
03
Story & Spine

Use Story & Spine when the conversation cannot stay surface-level.

People get careful in groups. They soften the real issue, then say what mattered after the meeting ends.

Story & Spine comes from ten years of running Female IN. It helps teams, fellows, grantees, and communities get to the part that usually gets avoided.

Best forFellowships, foundations, accelerators, community programs, leadership retreats.
Partner valueClearer conversations, sharper takeaways, and better follow-through after people leave.
04
Record Preservation

Preserve the record platforms could erase.

Female IN holds a living record of women working through money, marriage, crisis, work, safety, faith, family, and power in real time.

Partners can fund the technical, research, and archival work to protect that record and learn from it without stripping it from context.

Best forResearch funders, archives, universities, civic technology, cultural institutions.
Partner valueResearch grounded in what women said before an institution asked.
What partners can do

Put resources where women are already asking.

Fund a clinic, tool, session, archive, research question, or facilitated conversation connected to the choices women are making now.

What partners get

Access and sharper insight.

Partners learn what women need, where systems fail, what language works, and what support gets used.

01Listen first.We identify the problem, the women affected, and what is already being asked.
02Design the work.We shape the session, tool, study, archive, or facilitated conversation.
03Run it with care.We deliver something women can use, with clear boundaries around their words.
04Share what we learn.Partners get practical insight. Women keep control of their words.
Facilitation

Use the Female IN method when the conversation matters.

High-stakes conversations need more than moderation. Female IN can design and lead sessions for fellowships, funders, teams, brand communities, and women’s programs where people need to name the real issue and leave with a decision. Lola has used this method in rooms including L'Oreal Fund for Women and Skoll.

How we work

The terms are clear.

The access is valuable because women trust Female IN. The rules keep it that way.

Use comes first. The work has to help women do something concrete.
Women keep control of their stories. Their words stay theirs.
Fit matters. Only work that serves the community belongs here.
Learning is shared carefully. Partners get useful insight while women’s words stay in context.

"One of the most powerful communities Facebook has ever seen."

Sheryl Sandberg, former COO of Facebook

If your work depends on what women actually choose, let’s talk.

Bring funding, tools, research, practical expertise, or a high-stakes conversation. We can shape the work around what women are already trying to do.